"https://schema.org", "@type" => "WebPage", "url" => "https://warmseal-roofing.co.uk" . ($page !== 'index' ? '/' . $page : ''), "publisher" => [ "@type" => "Organization", "name" => "Warmseal Roofing", "url" => "https://warmseal-roofing.co.uk" ] ]; // Add page-specific schema based on current page switch ($page) { case 'roof-repairs': $serviceSchema = [ "@context" => "https://schema.org", "@type" => "Service", "name" => "Emergency Roof Repairs Accrington", "description" => "Fast, reliable emergency roof repair services in Accrington and Lancashire. Expert leak repairs, storm damage restoration, and urgent roofing solutions.", "provider" => [ "@type" => "RoofingContractor", "name" => "Warmseal Roofing" ], "areaServed" => [ "Accrington", "Blackburn", "Preston", "Lancashire" ], "availableChannel" => [ "@type" => "ServiceChannel", "serviceUrl" => "https://warmseal-roofing.co.uk/roof-repairs", "availableLanguage" => "en" ] ]; return json_encode([$baseSchema, $serviceSchema], JSON_UNESCAPED_SLASHES); break; case 'roofing-solutions': $serviceSchema = [ "@context" => "https://schema.org", "@type" => "Service", "name" => "New Roof Installation Accrington", "description" => "Complete new roof installations and roofing solutions in Accrington. Slate, tile, and flat roofing with professional installation.", "provider" => [ "@type" => "RoofingContractor", "name" => "Warmseal Roofing" ], "areaServed" => [ "Accrington", "Blackburn", "Preston", "Lancashire" ], "availableChannel" => [ "@type" => "ServiceChannel", "serviceUrl" => "https://warmseal-roofing.co.uk/roofing-solutions", "availableLanguage" => "en" ] ]; return json_encode([$baseSchema, $serviceSchema], JSON_UNESCAPED_SLASHES); break; case 'roofline-services': $serviceSchema = [ "@context" => "https://schema.org", "@type" => "Service", "name" => "UPVC Roofline Services Accrington", "description" => "Professional UPVC roofline services including guttering, fascias, soffits, and roofline maintenance in Accrington and Lancashire.", "provider" => [ "@type" => "RoofingContractor", "name" => "Warmseal Roofing" ], "areaServed" => [ "Accrington", "Blackburn", "Preston", "Lancashire" ], "availableChannel" => [ "@type" => "ServiceChannel", "serviceUrl" => "https://warmseal-roofing.co.uk/roofline-services", "availableLanguage" => "en" ] ]; return json_encode([$baseSchema, $serviceSchema], JSON_UNESCAPED_SLASHES); break; case 'cleaning': $serviceSchema = [ "@context" => "https://schema.org", "@type" => "Service", "name" => "Roof Cleaning & Moss Removal Accrington", "description" => "Professional roof cleaning, moss removal, and gutter cleaning services in Accrington and Lancashire. Safe, effective cleaning solutions.", "provider" => [ "@type" => "RoofingContractor", "name" => "Warmseal Roofing" ], "areaServed" => [ "Accrington", "Blackburn", "Preston", "Lancashire" ], "availableChannel" => [ "@type" => "ServiceChannel", "serviceUrl" => "https://warmseal-roofing.co.uk/cleaning", "availableLanguage" => "en" ] ]; return json_encode([$baseSchema, $serviceSchema], JSON_UNESCAPED_SLASHES); break; case 'projects': $portfolioSchema = [ "@context" => "https://schema.org", "@type" => "CreativeWork", "name" => "Warmseal Roofing Portfolio", "description" => "View our completed roofing projects in Accrington and Lancashire. Examples of our professional roofing work.", "creator" => [ "@type" => "RoofingContractor", "name" => "Warmseal Roofing" ], "about" => "Roofing Projects and Portfolio", "locationCreated" => [ "Accrington", "Blackburn", "Preston", "Lancashire" ] ]; return json_encode([$baseSchema, $portfolioSchema], JSON_UNESCAPED_SLASHES); break; case 'contact': $contactSchema = [ "@context" => "https://schema.org", "@type" => "ContactPage", "name" => "Contact Warmseal Roofing", "description" => "Contact Warmseal Roofing for a free quote. Professional roofer in Accrington serving Lancashire.", "mainEntity" => [ "@type" => "RoofingContractor", "name" => "Warmseal Roofing", "telephone" => "+44-1254-123456", "email" => "info@warmseal-roofing.co.uk" ] ]; return json_encode([$baseSchema, $contactSchema], JSON_UNESCAPED_SLASHES); break; case 'about-us': $aboutSchema = [ "@context" => "https://schema.org", "@type" => "AboutPage", "name" => "About Warmseal Roofing", "description" => "Learn about Warmseal Roofing, your trusted local roofer in Accrington with years of experience serving Lancashire.", "mainEntity" => [ "@type" => "RoofingContractor", "name" => "Warmseal Roofing", "foundingDate" => "2020", "address" => [ "@type" => "PostalAddress", "addressLocality" => "Accrington", "addressRegion" => "Lancashire", "addressCountry" => "GB" ] ] ]; return json_encode([$baseSchema, $aboutSchema], JSON_UNESCAPED_SLASHES); break; default: return json_encode($baseSchema, JSON_UNESCAPED_SLASHES); } } // Generate breadcrumb schema function generateBreadcrumbSchema($page, $pageTitle) { $breadcrumbs = [ "@context" => "https://schema.org", "@type" => "BreadcrumbList", "itemListElement" => [ [ "@type" => "ListItem", "position" => 1, "name" => "Home", "item" => "https://warmseal-roofing.co.uk" ] ] ]; if ($page !== 'index' && $page !== '') { $breadcrumbs["itemListElement"][] = [ "@type" => "ListItem", "position" => 2, "name" => $pageTitle, "item" => "https://warmseal-roofing.co.uk/" . $page ]; } return json_encode($breadcrumbs, JSON_UNESCAPED_SLASHES); }